YOU DONT NEED ONLINE MARKETING

That's right if you don't want more business and more sales online marketing is not for you!

Latest updates from the WEBRAND world to engage your market and find more customers.

Blogging to more traffic and more clients

One of the most effective ways to attract regular and returning traffic to a website is through an engaging and informative blog. Show your customers the passion and knowledge you have for your industry whilst exposing them to your brand in a soft marketing approach with proven results. Also, by producing regular fresh content, you attract relevant search engine traffic and improve page rank (PR). Read the full article blogging to more traffic and engaging your market

Brand your way to better search results

Most of us would be familiar with the concept of the long tail, the same principal can be applied for niche business markets, as we split a larger markets into niches we develop strong players within those niches. Over time the leaders in all markets will prove to be the strongest branded players!
Branding can and does play an important part to search engine rankings, in the fact; your branding terms are easier for you to rank on as, your domain, and business concentrates around the branding concept. On a larger scale branding can drive traffic away from you forever, for instance many people may goto an authority site for information on buying a new Mac Pro, only to type in www.apple.com to finish the purchase. Read branding your way to more traffic and search optimisation

What web developers won’t tell you – but you need to know – when you want to build a website.

1. They won’t tell you that there’s a brilliant off-the-shelf solution available for a fraction of their price
Like anyone who has been made redundant by new technology, most are not going to tell you that there are now amazing off-the-shelf website and emarketing solutions that they can’t possibly compete against without starting with a five figure sum. This is their bread and butter, after all.
But the truth is that for up to 90% of smaller organisations, an off-the-shelf solution will contain all the features and presentation quality they are ever likely to need, which means that the expensive technical component is already taken care of.
I always compare it to bookkeeping software. Why would you pay a developer into five figures to build you a state-of-the-art customised system when MYOB and Quicken can look after the vast majority of a smaller organisation’s requirements.
Custom built can be useful for new functionality, that the off-the-shelf products don’t have. But for most organisations, it is rare to need extra functionality. Read more about the 7 problems the web design industry is plagued with

Company or employee fame

We hear everyday, an employee leave a company and take a fair chunk of clients away with them, as the relationship has been built with Fred or Lisa, rather than the company. It is not about keeping your staff downtrodden accomplishments should be celebrated and rewarded as again happy staff are long term staff.
Building credibility is never easy and takes time and good service / products, so it makes sense to build for your companies future. With concentrating on brand along with company perception will keep you in good stead for years to come, people come and go but your brand needs to stay for the long haul. Are you building fame for your company or employee read more